ick-free sales system
Get consistent clients with a relationship-based sales system designed for service-based entrepreneurs.
You're dang good at what you do. Your clients get real results and love working with you. But when it comes to actually finding new clients, you're guessing your way through it, hoping the next referral or Instagram post is the one that finally lands.
Your sales conversations feel forced or salesy, and it's holding you back from doing the work you love and making the impact you crave.
You want a roster full of your dream clients and a consistent income for all your hard work.
But here's the problem: being a skilled service provider is not enough on its own. You need to learn real sales skills that feel true to you.
You want consistent dream clients, but you don't know how to attract them and get them to buy.
You're stuck posting on social media and hoping someone reaches out, instead of confidently starting sales conversations yourself.
you want to feel confident selling
But you don't know where to start
You freeze up or over-explain when a potential client asks about your pricing or services, and it's costing you the sale.
You're relying on referrals and word of mouth, which means your income goes up and down depending on who happens to remember you.
What if instead of freezing up for feeling salesy you could finally:
It doesn’t have to be this way.
Yes — it’s possible.
And it can start today.
Escape the feast-or-famine cycle for good, and stop taking work you don't love just to pay the bills
Sell with confidence, feel true to yourself, and finally have a clear plan to follow
Attract a steady stream of dream clients who pay you well, without chasing or convincing the wrong people
Do the work you love, make the impact you're here for, and work less by following a sales system that actually works
By the end of this module, you’ll have complete clarity on:
Module 01
Simplify: Grow faster by doing less
The one core offer you'll focus on selling for faster traction and easier sales
How to ditch 80% of your to-do list that isn't actually building your business
Where your time, energy, and money are really going, and how to redirect them toward what works
By the end of this module, you’ll have complete clarity on:
Module 02
Strategize: Take intentional, aligned action
The 4 fast and free revenue-generating activities designed specifically for service-based entrepreneurs
How your ideal clients, marketing, visibility, and sales funnels all work together in one system
How to get off autopilot and stop throwing spaghetti at the wall hoping something sticks
By the end of this module, you’ll have complete clarity on:
Module 03
Revenue Generating Activity #1: Networking
How to open doors to important introductions and opportunities through networking that feels good, not icky
How to build real relationships with clients, referral partners, organizations, and biz besties who actually light you up
How networking is simply turning strangers into friends, and nurturing those friendships over time
By the end of this module, you’ll have complete clarity on:
Module 04
Revenue Generating Activity #2: Speaking & Visibility
How to borrow other people's existing audiences instead of building brand recognition from the ground up alone
How to pick the right speaking & visibility opportunities, show up with confidence, and build an ick-free sales funnel around them
How to grow your email list and make an impact so your dream clients know you exist, join your email lislt, and book sales meetings
By the end of this module, you’ll have complete clarity on:
Module 05
Revenue Generating Activity #3: Email Community
How to step into your role as leader and go-to expert, and use email marketing to make sales
How to set up and grow your email list into a community people genuinely love being part of
How to build a container that brings people into world instead of losing touch with them on social media
By the end of this module, you’ll have complete clarity on:
Module 06
Lead Magnets & List-Building Funnels
How to create an irresistible lead magnet that attracts your dream clients and showcases your brilliance
How to build a list-building funnel, including an email sequence that actually converts
How to grow your email list with a funnel that works, instead of a lead magnet nobody signs up for
By the end of this module, you’ll have complete clarity on:
Module 07
Revenue Generating Activity #4: Content Marketing
How to connect your content to your list-building and sales funnels for real email growth and sales
Simple keyword research, content pillars, and repurposing so your content actually appeals to your ideal clients
A "good enough" approach to content so you can bulk create and get back to higher-impact business-building activities
By the end of this module, you’ll have complete clarity on:
Module 08
Systemize: Get sales & new opportunities on autopilot
6 clearly defined sales funnels, built from your 4 Fast & Free Revenue Generating Activities, proven to work on repeat
How to build a customized CRM that acts as the engine of your business and never loses an important connection through the cracks
How to set up networking & sales call automations for a wow-factor experience with your brand
By the end of this module, you’ll have complete clarity on:
Module 09
Sell: Put your new sales system into action
How to track your growth and analytics so you can make informed decisions and set better goals year after year
How to build a monthly action plan and set effective goals so you always know what to do each workday
How to stay focused on what you're selling and how, instead of defaulting back to busy work that doesn't grow your business
The program also includes:
A step-by-step walkthrough to build your Customer Relationship Management system in HubSpot, complete with a meeting scheduler, sales pipelines, and automations based on this system, so it becomes the engine that runs your business.
A guide with to-do lists to keep you on track through the system, plus 75+ weekly sales challenges to choose from, so you always know what to work on to get traction and grow your business.
Ready-to-use scripts and templates for sales calls, networking, and email marketing, so you're never starting from a blank page or guessing what to say.
And that’s not all!
You also get access to all these bonuses!
75+ weekly sales challenges + scripts
Learn how to create a small, easy-yes offer that gets new subscribers comfortable spending money with you, as part of your bigger sales funnel that turns cold leads into paying clients.
super simple tripwire course
Learn how to create a small, easy-yes offer that gets new subscribers comfortable spending money with you, as part of your bigger sales funnel that turns cold leads into paying clients.
Super Simple copywriting course
Become a confident copywriter for your website, content, and emails using your own voice and brand tone, so you can write copy that's clear and relatable instead of burying the lead or overcomplicating your brilliance.
wow-factor customer
experience system
Create a memorable client experience from the first sales call through onboarding, working together, and wrapping up, so you get the testimonials, referrals, and repeat business that comes from clients who feel truly taken care of.
Exclusive resource
- Rachel Lee, Neo Genesis
"This taught me how easy it is to turn the engine on in my business."
Testimonials
Tiff Dee, New Jersey Placenta Encapsulation
I'm finally moving in the direction I've been wanting to go. The system simplified all of the "stuff" that was running around in my neurodivergent brain
- Andrea Coutts, Arbutus Coast Consulting
"The specific, actionable guidance immediately cut through the BS and clarified where to focus for greater impact."
Belinda Clemmensen, Women's Leadership Intensive
"Lindsay not only knows their sh*t like crazy, they also go above and beyond to support their peeps. They are the real deal."
I've been showing service-based entrepreneurs how to sell more using consent-based sales strategies and grow their businesses using my 4 fast and free revenue generating activities for 25+ years. It's evolved over the years as technology and marketing trends have changed, but one thing remains the same:
Service-based businesses are built by building relationships, and learning ick-free sales skills is a non-negotiable for early-stage entrepreneurs.
The Ick-Free Sales System is a labour of love that has been built, tweaked, and optimized over years to strip away what doesn't matter, keep you focused on what I've proven time and again actually works, and put it into a step-by-step roadmap anyone can follow.
I can't wait for you to dive in, build your own customized sales system, and watch your business grow!
Founder & CEO of The Radical Connector
I’m lindsay
What are the next steps?
step 1
Buy the sales system
One low price for the complete system, including all of the bonus content, scripts, templates, and more!
step 3
Put your sales system to work
Get into action and start putting your sales system to work for you, continue to learn & tweak, and get sales & new opportunities snowballing in your business.
step 2
Build your sales system
Dive right in and start putting the pieces of your unique sales strategies, system, and action plan together.
What could this truly change for you?
Doing the work you love and the impact you're here for
Selling with confidence, true to yourself, with a clear plan
A steady stream of dream clients who pay you well
to this!
Taking on work you don't love just to pay the bills
Freezing up or feeling salesy on sales calls
Feast-or-famine, going months without sales
go from this...
Since this is a final sale, we've built this system to make sure you're set up to win: You get a step-by-step roadmap built and refined over 25+ years, a companion guide to keep you on track, ready-to-use scripts and templates so you're never guessing what to say, and a CRM walkthrough so your system actually runs. Follow it, do the work, and you'll have a sales system built specifically for your business.
our commitment to you
You'll have everything you need to succeed
This program is for you if…
is this the right fit for you?
But it’s not for you if…
You're sick of feeling your way in the dark and want a clear action plan to follow
You're not a service-based business (this isn't built for product, tech, or art-based businesses)
You're serious about building a business and know you have to learn how to sell
You're sick of icky sales tactics, manipulative marketing bros, and being forced to sell in a way that feels gross
You're still in the idea stage and don't have an existing offer to sell
You want a quick fix without putting in the work to build your own sales system
- francine dick, financal advisor
"What I am great at doing, and most importantly, what I should stop doing."
"This program brought me back to why I love my business!"
- Tiff Dee, New Jersey Placenta Encapsulation
The system simplified all of the "stuff" that was running around in my neurodivergent brain and helped me make a strategic plan that I can stick to.
"I'm finally moving in the direction I've been wanting to go."
- Rachel Lee
Neo Genesis
I went thousands of dollars into personal debt trying to find the answer. Lindsay taught me how easy it was to turn the engine on in my business.
"In my first year of business I knew absolutely nothing."
Frequently asked questions
How do I know if the Ick-Free Sales System is for me?
If you're a service-based entrepreneur with an existing offer to sell, this is for you. It's not for entrepreneurs in the idea stage who don't have offers yet.
Do I need an existing business?
Yes. This system dives straight into selling your existing offer. We don't cover market research or setting up a business from scratch.
What's included?
The complete Ick-Free Sales System: all 9 modules, scripts and swipe copy, email templates, a HubSpot CRM walkthrough, a companion guide, weekly sales challenges, and 3 bonus courses (Wow-Factor Customer Experience System, Super Simple Copywriting, and Super Simple Tripwire).
How many hours should I plan to spend on this?
You can go at your own pace, but we recommend you plan for 3-5 hours a week on the course content, plus another 5-7 hours a week actually implementing what you learn.
How much does the system cost?
The complete system is a one-time payment of $327 USD.
Are refunds offered?
No. All sales are final, so make sure you're ready to commit and do the work before you purchase.
Treating yourself like free labour not only leads to a false sense of profitability, but it also keeps your business small, reliant on you to do everything, severely limiting how much revenue it can make, including your take-home salary.
Complete this simple assessement to find out of your business is actually profitable, or if it's relying on your free labour.
Free assessment
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